Services / Sell Your MSP Company
Sell your MSP to a buyer who prices recurring revenue properly.
RockHaven Capital buys managed service providers and IT services companies directly from their owners.
Signed agreements and monthly recurring revenue set the value here, so those are the first things we read.
Who We Buy From
The IT services companies we buy
An MSP is not a break-fix shop with better marketing. The agreements are the business, and the monthly billing under them is what a buyer is really purchasing.
Where a management team runs the company day to day, pricing often turns on EBITDA rather than owner cash flow. We work through which basis fits your company on the first call.
Fully managed service providers
Firms that run a client's whole IT environment under a flat monthly agreement. Long agreement terms and low churn are the strongest signs here.
Co-managed IT providers
Teams that support an internal IT person at larger clients. These agreements tend to be sticky, because the provider is woven into daily work.
IT project and professional services
Project work layered on top of a managed base. Projects add revenue, and the managed agreements underneath them set the floor.
Help desk and support companies
Firms selling support contracts to businesses without their own IT staff. Ticket volume and response records show how the operation really runs.
Take our free five-minute assessment to get an estimate of what your business could sell for.
What's My Business Worth? Book a CallWhat We Look At
Five things we check first
An MSP proves its cash flow through its agreements and its billing records. These five checks tell us how much of the revenue is truly recurring.
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Revenue of $1M to $10M a year
Providers in this band are our market. A provider in that range has a real client base and a bench of technicians.
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Cash flow of $300K and up
The returns have to prove it. Monthly recurring billing should reconcile with those returns month by month.
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Revenue under signed managed agreements
The share of revenue under agreement is the first number we ask for. Agreements with time left on them carry more weight than month-to-month work.
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Clients spread across the book
No single client should carry the company. A book of mid-size clients renews more predictably than one large account.
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Technicians clients know and trust
Clients renew with the techs who solve their problems. A team that holds those relationships holds the value of the company.
What a RockHaven deal looks like
- Structure
- Majority buyouts
- Geography
- Anywhere in the continental United States
- Seller fees
- None. Sellers are charged no fees, ever, and the business is never listed.You keep the money a broker would take.
Take our free five-minute assessment to get an estimate of what your business could sell for.
What's My Business Worth? Book a CallThe Principals
A track record built in operating businesses
All three exits came from companies they co-founded from the idea up with a founding team, not from businesses they bought and flipped. One was acquired by a publicly traded company.
Companies founded or co-founded
Exits from companies we co-founded from the ground up
Sales driven by our teams
Capital raised for real estate and operating companies
Why Owners Talk To Us
A direct buyer changes the conversation
MSP owners get calls from national platforms every month. Here is what changes when the buyer across the table is the firm itself.
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We are the buyer, not a broker
You negotiate with the firm that would own your company. Your client agreements are not circulated during a public process.
One conversation with the buyer, not a parade of strangers through your business. -
Technical diligence in house
Our principals include a technology founder who has built and sold software companies. Your stack and your tooling get read by someone who understands them.
Your operation is evaluated by people who have run one. -
Your engineers stay in place
Clients judge an MSP by the people who answer. In most cases your technicians keep their roles after a sale.
In most cases, the people who helped you build it keep their jobs. -
Recurring revenue priced as recurring
We price the agreement base and its renewal record rather than last quarter's project spike. You hear the full reasoning behind the number.
A straight number early, with the reason behind it.
The listed route, by the numbers
Listing an MSP tells competitors exactly which clients to call. These figures show what that route usually looks like before it closes.
Median time to close for a business that sells through the market
Source: BizBuySell, 2025 Year in Review. Counts businesses that sold.
Of businesses that go to market ever sell at all
Source: Exit Planning Institute estimate. Based on owner readiness survey data, not a census of listings.
The broker success fee alone on a $1M sale, on the standard scale
Source: Double Lehman fee scale, published broker guides, 2026.
How It Works
Four steps from first call to close
Four steps, and you deal with us directly at each one.
A private conversation
We talk through your agreements, your stack, and what you want next.
A straight valuation
We read your tax returns and your agreement base and come back with a value. If the number is not there, we will tell you that too.
A straight number early, with the reason behind it.A structure that fits
Cash is paid at close, and seller financing is used where it fits.
A clean close
The paperwork is short and written in plain language. Once terms are agreed, we aim to close in four to eight weeks.
A real close date in weeks, not a listing that sits while the market decides.Working with an advisor or broker? They hear back from us within two business days, and their fee is protected.
Contact
Start a conversation about your MSP
Start with the free assessment. Or book a call and talk directly with a principal.